About us

It all began with a simple idea fueled by a deep passion. As a small business, we pride ourselves on personal attention and dedication to every detail. Our approach is rooted in quality and integrity, ensuring that everything we do reflects our commitment to excellence.

What inspired us to start Pure-Grad?

I've always believed that a home isn’t just a place where we live, but a space that reflects our effort, vision, and sense of security. Through years of working in the construction industry, I saw how quality work and dedication to details can transform someone's living space and create lasting value.

Starting my own apartment adaptation company was a natural decision – I wanted to combine knowledge, experience, and a passion for construction to offer clients reliable service and solutions tailored to their needs. I see each project as an opportunity to leave a mark, not only through walls and foundations but through the trust and satisfaction of the people I work for.

Our company is more than a job – it's the fulfillment of a dream to create spaces where people feel safe, content, and proud.

What makes Pure-Grad different?

In a sea of construction firms in Zagreb, we believe that dedication, honesty, and a personal approach are what make us different. We approach each project as if we’re working for ourselves — with maximum attention to detail and high-quality standards.

What sets us apart:

Individual Approach — Every client and every project is unique. We listen to your ideas, advise you, and together find the best solution.

Transparency — With us, there are no hidden costs or ambiguities. You know exactly what you’re getting and when.

Respect for Deadlines — Your time is precious, and that's why we stick to agreed deadlines without compromising on quality.

Passion for Building — We love what we do, and it shows in every completed project.

Trust and Recommendations — Our best references are satisfied clients who recommend us further.

With us, your idea becomes reality — safely, with quality, and honestly.

Our Core Values

At Pure-Grad, our core values guide our work and impact our clients:

Reliability: We stick to agreements and deadlines. With us, there are no unpleasant surprises.

Quality of Work: Every detail is important. We build strongly, precisely, and for the long term.

Transparency: Open communication and clear costs — you know exactly what you're getting.

Client Focus: Your wishes are our priority. We advise you and shape solutions together.

Continuous Improvement: We follow new technologies to offer you the best possible solutions.